No matter the size of your home service business, lead generation is important to your overall marketing strategy. Simply put, a lead is someone who has expressed interest in your services or products. The more quality leads you capture, the more jobs you can book and grow your business. When you are trying to book more jobs, it’s important to understand the value of having multiple lead generation sources.Read More
Without a doubt, COVID-19 left a major impact on home service contractors. Whether customers are dealing with financial issues or are just worried about keeping their family safe, they are more cautious than ever when it comes to hiring a contractor. However, that doesn’t mean you can’t grow your home service business during a crisis. From communicating with customers to adjusting your marketing strategy, we look at five ways to generate high-quality leads and grow your home service business during a crisis.Read More
Home services contractors rely on leads to grow their business. However, sometimes closing leads is harder than generating them in the first place. While your marketing and sales tactics encourage customers to buy, we’ve found there are three unexpected strategies for closing high-quality leads. From dealing with questions around cost to following up, these strategies will help you close more high-quality leads and land more customers.Read More
Marketing is one of the last things people think about when they start a business. You might be able to be successful without marketing, but that’s usually not a sustainable business practice. If you’re looking to get more leads for your home services business and increase your revenue, you will need to put some time and money into launching a marketing campaign.
Why You Need Marketing to Grow Your Business
Without some type of marketing,Read More
Your Google My Business listing is one of the most overlooked tools for getting jobs for your restoration business. When used correctly, you will really stand out to customers that need your services. From how to get started to maximizing your exposure, learn how to get more jobs from your Google My Business listing.
What Is A Google My Business Listing?
You may think Google is just a search engine or a map,Read More
Most customers consider reviews, especially Google reviews, the same as a personal recommendation. When they need a service, they’ll search for companies and then look at the reviews and pick the best fit for their needs. As with any other type of marketing or advertising, the goal of asking for Google Reviews is to get more jobs. Although asking for Google reviews is free, it can take more effort. But as long as you ask consistently,Read More
Every day we talk to contractors looking to get more water damage jobs. One of the most surprising things is the number that use IVRs or call centers. Although they may seem like a good idea, they are likely preventing you from getting jobs.
Despite many technological advancements, water damage and disaster mitigation is still a phone-based industry. A customer with water damage or a sewage backup doesn’t want to “Press 1” or wait for an expert to call them back.Read More
Few things are as frustrating as spam calls. Depending on how you handle these spam calls, you could end up blocking incoming leads. As annoying as these calls are, blocking the number could impact the number of leads you get. We look at alternatives to blocking spam calls that ensure you don’t end up blocking real calls from customers.
Looking for More Leads and Jobs? We Send Exclusive, High-Quality Leads. Schedule a Free Demo Now.Read More
The key to getting more jobs is with more leads. You’ve also probably heard a lot of different things about buying leads. While some of the things you’ve hard might be true, there are also a lot of myths about lead generation. We look at the most common lead generation myths and help separate the fact from the myth. Plus, we tell you what you need to know about buying leads.
Ready for high-quality leads?Read More
Even in the face of a disaster or emergency, customers often fixate on location. We listen to thousands of calls each week and customers ask where the contractor is located in more than half of them. The most successful contractors are able to respond to this question with confidence, turning it into an opening to sell their services and connect with their customers. Learn the proper way to respond when customers ask where are you located and you’ll end up with more customers and more jobs.Read More